Scientific journal NRU ITMO
Series "Economics and Environmental Management"
Registration certificate ЭЛ № ФС 77 – 55411 от 17.09.2013
registered by the Federal Inspectorate Service for Communication, Information Technologies and Communication Media
ISSN:2310-1172

December 2013 (published: 02.12.2013)

Number 4(15)

Home > Issue > The possible applications of the methods of economic and management analysis in the system of marketing management

UDC 330.46

The possible applications of the methods of economic and management analysis in the system of marketing management

Stepanova A.A.

The article considers the marketing management, as a philosophy of business management on the basis of marketing. Possibilities of application of methods of economic and management analysis for solution of various marketing tasks.
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Keywords: marketing, management, methods.

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