Scientific journal NRU ITMO
Series "Economics and Environmental Management"
Registration certificate ЭЛ № ФС 77 – 55411 от 17.09.2013
зарегистрировано в Федеральной службе по надзору в сфере связи, информационных технологий и массовых коммуникаций
ISSN:2310-1172

September 2017 (published: 29.09.2017)

Number 3(30)

Home > Issue > Coopetition on the sport and fitness services market as a possibility to increase effectiveness of sport companies

UDC 338.462

Coopetition on the sport and fitness services market as a possibility to increase effectiveness of sport companies

Timofeeva F.R.

The present paper describes the part that relations of a sport and health organizations with its micro-environment play in formation of its competitive advantage. Key elements of micro-environment of a sport and health organization are described.
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Keywords: competitveness, external micro-environment, coopetition, sport and fitness services

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